Organizational Scent Discovery Checklist

What is the mission and vision of your organization?

What is your brand personality?

What are your target customer groups?

What is the gender of your audience?

What is the purpose of using fragrance?

What is the age range of your audience?

Which of the following scents appeals to you the most?

If your organization's scent had a personality trait, what would it be?

What kind of scent do you dislike?

Are you interested in natural and herbal fragrances?

Do you want the scent of perfume to last a long time or be light and temporary?